TikTok gets its first horror movie – Rolling Stone

If you think the scariest thing ICT Tac This is how anyone over 30 feels culturally ignorant, you’re in for a treat. The platform has its first horror movie under the tag @lostgirl_emerson, and it seems to have it all: creepy noises, creepy dolls, and, of course, a goth girl dancing in her living room, unaware that a mysterious figure is walking by. reflected in it. TV screen.

“The main character, Emerson, posts videos over a 10-day period, documenting something she first perceives as supernatural, only to discover it’s something even more sinister,” director Jason said. Zada, who directed the project with writer Nate Atkins. in a statement to rolling stone. “It’s part of a larger narrative world that [we] developed for a feature film in pre-production, titled Janus.” This film is produced by Steven Schneider of Paranormal, insidious activityand Divide fame and will begin filming in February. The project also has a instagram And one Etsy Shop where you can buy the aforementioned scary dolls – if you dare.

Zada and Atkins were previously behind the viral Facebook app Take this lollipopwhich launched in 2011. The app took the user’s personal information and made them the protagonist of a horror movie – and the victim of a stalker.

“The first cinematic experience played on the very real growing concern over data security that for years had been splashed endlessly in the news headlines,” Zada has already said rolling stone. “Lollipop codified a collective sentiment about what might happen if personal data fell into the hands of a stalker.

“The audience loved it. Facebook, no. Their attorneys called,” Zada ​​added. “Every major news outlet called. The website saw hundreds of millions of hits and the film received billions of media impressions. More than that, it left an indelible mark on our collective sense of security in line.

In 2020, Zada ​​launched a sequel, Take this lollipop 2a sort of immersive version of the horror movie Host where the user enters a Zoom chat only to watch every member being removed by the original app stalker. “AI and deep fakes are so powerful now. Presidents, celebrities and athletes have been deeply faked,” Zada said. “The first Lollipop warned people of the dangers of sharing personal information online. Now we want to show the world how someone can actually become you.

The TikTok horror film follows in the footsteps of the 2006 YouTube horror series Lonelygirl15, which was billed as the true vlog of a homeschooled girl whose parents are part of a blood cult. And then there is Dear David, a viral Twitter thread about a child host by illustrator Adam Ellis who is currently being made into a movie. (Ellis never really accepted that the story was fictional.)

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